Marketing, Engineered

Elevate your brand and drive demand with marketing resources dedicated to engineers and technical audiences, written by TREW Marketing's team of experienced B2B marketers.

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Research

Q&A from 2024 State of Marketing to Engineers Webinar

5 min read

New Q&A from the 2024 State of Marketing to Engineers Webinar

Wendy Covey: 2/14/24 1:10 PM

The 2024 State of Marketing to Engineers research report, jointly produced by GlobalSpec  and TREW Marketing, arrived with a bang. To dive deeper...

Research

1 min read

2024 State of Marketing to Engineers: The Quest for Technical Solutions and the Influence of AI

Morgan Norris: 2/6/24 10:00 AM

In partnership with GlobalSpec, we are excited to announce the release of our seventh annual State of Marketing to Engineers Research Report. Our...

Research

4 min read

Q&A from 2023 Decoding European Engineer Preferences Webinar

Wendy Covey: 11/14/23 8:30 AM

Recently, Elektor and TREW Marketing released the 2023 Decoding Engineer Preferences research report based on a survey of over 1,200 engineers and...

Research

10 min read

Q&A from 2023 State of Marketing To Engineers Webinar

Wendy Covey: 1/24/23 10:00 AM

Recently, GlobalSpec and TREW Marketing released the 2023 State of Marketing to Engineers research report. As always, we hosted a live webinar to...

Research

1 min read

2023 State of Marketing to Engineers: Influencing the Technical Sale

Morgan Norris: 1/10/23 12:36 PM

Today along with GlobalSpec, we announced the release of the 2023 State of Marketing to Engineers Research Report. We designed this report to help...

Research