Validate Your Value Proposition
Customer Interviews with Actionable Recommendations
Validate your value proposition and ensure you are focusing your marketing activities on the features and benefits that are actually driving results.
A quick and fruitful way to uncover your customers' needs, down to the actual words used to describe their specific challenges, is simple — just talk to them. We've found that interviewing customers is one of the most economical marketing exercises available to us. Just a few minutes on the phone can translate into years of marketing intelligence by providing the firsthand perspective you need.
Virtually introduce us to 10 of your existing customers and we’ll conduct an individual 20-minute interview with each one, providing you with their feedback and a recommendations report.
Package Includes:
- 10 Customer Interviews
- 1 Recommendation Report
Timeframe:
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2-3 weeks
Price:
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$5,500
Discover New Opportunities
Marketing Audit with Actionable Recommendations
We'll help you evaluate the strengths and gaps of your marketing program by auditing your content, website, HubSpot portal, or performing a competitive analysis. Armed with this knowledge, we advise you on marketing best practices and share our recommendations on focus areas to achieve your marketing goals. Once the evaluation is complete, you will receive a custom action plan containing specific recommendations that you can convert into action.
Audit Types:
- Content
- Website
- HubSpot
- Competitive Analysis
Timeframe:
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2 weeks
Price:
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$12,000
Plan & Execute A Campaign to Drive Leads
Mini-Campaign Plan, Content & Playbook
We will create a mini-marketing campaign plan that employs an integrated marketing approach, combining a mix of activities executed toward a common goal.
Through a 2-hour working session and a 1-hour subject matter expert interview, we’ll provide 2 pieces of content and accompanying social post to help you gain leads for a new product, service, or event.
We’ll also share a playbook that defines your goals, audience overview, promotion plan, and key success metrics.
Package Includes:
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1 Piece of Lead Generating Content such as a White Paper or Webinar
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1 Blog Article or Case Study
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1 Social Media Post
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Execution Playbook
Timeframe:
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6-8 weeks
Price:
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$20,000
