With the evolution of Google’s algorithm and the introduction of AI-based search, the need for a multichannel marketing strategy has become more important than ever.
Our research has shown that LinkedIn is a top channel for engineers and technical buyers, making it a goldmine for industrial marketers. But is your company harnessing its full potential?
Join us for our upcoming webinar where we'll show you how to leverage LinkedIn tactics to:
- Boost brand awareness: Learn how to establish your company as a thought leader in your industry and build trust with potential clients.
- Drive engagement: Explore effective techniques to create compelling content that resonates with your target audience and sparks meaningful conversations.
- Nurture your target audience: Discover proven strategies to nurture your LinkedIn followers and turn them into qualified leads once they’re ready to convert
Key Takeaways:
- Discover how to empower your employees to share your company’s content
- Understand the power of LinkedIn newsletters and how to create one for your company
- Learn about the different types of LinkedIn posts and how to use them to increase engagement
- Explore little-known LinkedIn hacks
ABOUT THE SPEAKERS
Kasey Tyring
Kasey executes content strategies across channels. From crafting high-performing posts across organic and paid social channels to optimizing web content for organic, paid and AI-optimized search, and launching strategic email campaigns… the list goes on. Kasey is passionate about staying up-to-date on channel best practices to get the most out of each platform, maximize reach, and engage your target audience so that when they're ready to buy, they think of your company first.
Kara Moon
Every brand has a story to tell—stories that will not only engage and inform, but that will also deliver on measurable business goals. Kara loves strategizing on the best way to reach those goals, and the challenge that comes with the ever-evolving world of marketing and technology. With 8+ years of experience working for B2C and B2B organizations, Kara has gained expertise in content marketing, search engine optimization, lead conversion, and marketing automation.
Watch the Webinar
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