Lee Chapman
President
As President and a key member of the TREW Marketing leadership team, Lee plays a pivotal role in shaping agency strategy and performance. She also serves as an executive advisor on high-impact, strategic client projects, including corporate naming and brand strategy initiatives.
A graduate of the Moody College of Communication at the University of Texas at Austin, Lee joined TREW in 2012, bringing extensive B2B technical marketing experience across industries such as test and measurement, control and automation, and industrial manufacturing. Her career is defined by her ability to build lasting partnerships and connect marketing strategies to bottom-line business results.
Prior to joining TREW, Lee held marketing leadership roles at National Instruments (NI) over an 11-year tenure, including Corporate Content and Community Relations Manager, Creative Strategy and Design Group Manager, and Brand Policy Manager. In these roles, she led diverse teams of content producers, designers, developers, and project managers, driving complex global web and print initiatives and shaping NI’s corporate, global brand strategy.
Lee's areas of expertise include:
- Agency Management
- Marketing Planning & Consulting
- Content Strategy
Lee’s passion for collaboration, strategic thinking, and creative problem-solving makes her an invaluable leader and trusted advisor, helping both TREW and its clients achieve exceptional outcomes.
Lee lives in Austin, Texas with her husband, John. She is passionate about supporting organizations working to end homelessness and provide affordable housing in Central Texas. She has also served as a FIRST robotics team mentor at Summitt Elementary andthe board of FRC Team 2158 austinCANS robotics team at Anderson High School. 